Things went fast in early 2000s. Kernkraft 400 was licensed to labels in different countries. A more straightforward remix of Kernkraft had gained a lot of traction. A video had to be made. The script sounded nice enough so I went along with it. I am still not sure what to think of the result :)
MTV/Viva didn’t know how to deal with it because all regular ‘dance music’ videos at the time consisted of a girl driving through the desert in a Ford Mustang and somewhwere along the road the ‘DJ’ would appear trying to hitchhike towards the sunset.
One thing I remember is the makeup artist on set saying to me: “hey I don’t know if you are becoming famous from this or not, but going forward promise me you’ll pluck your unibrow” – promise kept